June 12, 2012
The atmosphere of Gading Agung Klub Kelapa Gading Room was turned upside like Football Stadium "Metalist" in the city of Kharkiv, Ukraine, the site of the grand event Euro 2012. The event was held on Tuesday, June 12, 2012 at Klub Kelapa Gading and organized for "Launching Summarecon Culture" which is also an amalgamation of several company routine events that was held every year, the event is filled with a variety of activities such as Employee Awards, Kick-off Summarecon Improvement Award in 2012 and the performance of creation and culture of all work units in Summarecon. Also in this event was announced the winners of yells which had been held in May.
What makes this event unique and interesting, and also different from the previous Summarecon events is the participants are required to wear jerseys in accordance with the specified color by each work units and the costume color of featured teams that participated in the European Cup such as Spain used by a team of SMS units, English is used by the unit Summarecon Serpong, Germany used by the unit coconut Sentra Gading, Netherlands by Corporate units, Italy by Sentra units Kelapa Gading and costumes of Euro 2012 host, Ukraine is also used by units of the SPM as the host for this "Launching Summarecon Culture" event.
The event opened with the hubbub of voices and yel-yel like supporters are very lively guided by the duo MC Pandji Slavek and Indra Slavko from the corporate unit with Slavko & Slávek style dress, the mascots for Euro 2012. As the main event, Mr. Soetjipto Nagaria as well as the founder of Commissioners of PT Agung Summarecon Tbk announcing the Summarecon Culture that abbreviated "IT IS" Summarecon consisting of four principal elements as the basic of corporate culture which is Integrity, Team Work, Improvement and Service Excellence.